Diana Hassouneh ديانا حسونة

Diana Hassouneh ديانا حسونة

Assistant Professor of Marketing

Presentations

Presentations:

 

2018 ‘Exploring opportunities offered by digital marketing for business enterprises’, 1st conference on electronic commerce and electronic marketing, 15-16/10/2018, Hebron Chamber of commerce and industry, Hebron, Palestine.

 

‘Shopping for virtual products: does user gender matter?’,11th International Conference on Business, Education, Humanities and Social Sciences Studies,   May 1-2, 2018, Istanbul, Turkey.

 

‘Using Electronic Business Simulation Games to Enhance Students’ Learning at Palestine Polytechnic University: experimental study’, ,11th International Conference on Business, Education, Humanities and Social Sciences Studies,   May 1-2, 2018, Istanbul, Turkey.

 

2014 ‘Shopping Motivations and Behavior in Virtual Worlds: Shopping for Real and Virtual Products’, Masterclass & Doctoral Colloquium: Real Life in Virtual Worlds: Opportunities & Challenges, VUB, Brussels, Belgium, Dec. 12.  


 

2008 “Virtual Worlds as a strategic international marketing tool for small and medium-sized enterprises”, The 1st Annual EuroMed Conference European and Mediterranean Trends And Challenges in the 21st Century, EuroMed Ecole de Management-Marseille, France, Nov 17-18, 2008 

 

2008 Vrije Universiteit Brussel, Market Research Course.  Lecture presentation “Using Virtual Reality interfaces for E-commerce: opportunities and challenges”, April.